This privacy policy covers the use of the web site located at http://www.modernhd.com and the services provided by ModernHD ("ModernHD"), including how ModernHD treats personal information that ModernHD collects and receives. Pursuant to ModernHD's Terms of Use, you must be 18 years and older to use this site or have permission from a legal guardian. Therefore, this policy makes no provision for individuals under 18 years old. This policy does not apply to the practices of third parties that ModernHD does not own or control, or individuals that ModernHD does not employ or manage.

Effective Date: 10/10/2009

ModernHD complies with the EU Safe Harbor framework set forth by the Department of Commerce regarding the collection, use, and retention of data from the European Union.

Information Collection and How it is Used

General Information:

• ModernHD will not sell or disclose your name or email address to third parties without your explicit consent, except as specified in this privacy policy.
• Your username, ModernHD ID or alias is displayed throughout ModernHD (and so available to the public) and is connected to all of your ModernHD activity. Other people can see your purchases, items for sale, store, feedback, ratings and associated comments.
• ModernHD collects personal information when you register to use ModernHD services or to post content on ModernHD. At registration you are asked for your email address and certain other optional information.
• If you would like to obtain a Seller account, ModernHD will ask for your billing address, phone number, and credit card information.
• ModernHD automatically receives and records information on our server logs from your browser, including your IP address, cookies, and the pages you request. This data is only used in the aggregate.
• ModernHD uses information for the following general purposes: products and services provisioning, billing, identification and authentication, services improvement, contact, research, and anonymous reporting. IP addresses are automatically reported by your browser each time you view a web page. Your IP address is stored in ModernHD's user registration databases when you register with ModernHD. IP addresses may be used for various research purposes.

Service-related Announcements

ModernHD will send you a welcome/confirmation email when you sign up for ModernHD's services. Receipt of this email is required for using ModernHD's services.

ModernHD will send you service-related announcements on rare occasions when it is necessary to do so.

You may not opt-out of service-related communications, which are not promotional in nature. If you do not wish to receive them, you have the option to deactivate your account by emailing contactus@modernhd.com from the email address you signed up with.

Administrative Messages

ModernHD may periodically email you with administrative messages. ModernHD will not sell or rent your personal information to third parties for their marketing purposes without your explicit consent. Your information may be combined with information ModernHD collects from other companies and used to improve and personalize services, content and advertising. If you don't wish to receive administrative messages or participate in these programs, simply opt-out by emailing contactus@modernhd.com.

Newsletter Emails

ModernHD offers subscriptions to ModernHD email newsletters. To opt-in, ModernHD will ask for your email address and the newsletter(s) you wish to receive. This email address will only be used for this feature. You may change your subscription or unsubscribe at anytime by following the instructions contained in the email.

Choice/Opt-out

If you no longer wish to receive administrative messages, you may opt-out by emailing contactus@modernhd.com. Please note that if you do not wish to receive administrative messages from us, those notices will still govern your use of the ModernHD website and service, and you are responsible for reviewing such notices for changes.

Cookies

A cookie is a small amount of data, which often includes an anonymous unique identifier, that is sent to your browser from a web site's computers and stored on your computer's hard drive. You can configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is set. If you reject all cookies, you will not be able to use ModernHD products or services that require you to "sign in," and you may not be able to take full advantage of the ModernHD service. ModernHD uses its own cookies for a number of purposes, including to: Access your information when you "sign in"; keep track of preferences you specify while you are using ModernHD's services; display the most appropriate advertising banners, based on your interests and activity on ModernHD; estimate and report ModernHD's total audience size and traffic; conduct research to improve ModernHD's content and services. ModernHD cookies do not collect personal information, and ModernHD does not combine information collected through cookies with other personal information to tell us who you are or what your username or email address is.

Tracking Technologies

We employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user's computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We do not tie the information gathered by clear gifs to your personally identifiable information. The use of cookies by our third party tracking partners is not covered by our privacy statement. We do not have access or control over these cookies. Our partners use session ID cookies to support our site functionality such as web analytics reporting.

Information Sharing and Disclosure

When you post a message, your ModernHD ID or alias is visible to other users. If you post personal information online that is accessible to the public, you may receive unsolicited messages from other parties in return. ModernHD may be required to disclose personally identifiable information under special circumstances, such as to comply with subpoenas or when your actions violate the ModernHD Terms of Use. ModernHD may disclose personally identifiable information to parties in compliance with ModernHD's Copyright and Intellectual Property Policy, as ModernHD in ModernHD's sole discretion believes necessary or appropriate in connection with an investigation of fraud, intellectual property infringement, piracy, or other unlawful activity. In such events, ModernHD may disclose name, street address, city, state, zip code, country, phone number, email address and company name. ModernHD may share aggregated demographic information with business partners.

ModernHD is affiliated with a variety of businesses and works closely with them. These businesses may operate stores on the ModernHD website or sell items to you from the ModernHD website. ModernHD may also provide services or sell products jointly with affiliated businesses. Due to the nature of ModernHD's business model, when an affiliated business is associated with your transaction, you will share customer information that is related to such transaction with that affiliated business.

ModernHD employs other companies and people to perform tasks on our behalf and needs to share your information with them to provide products and services to you. Examples include but are not limited to fulfilling orders, handling billing disputes and collections, analyzing data, providing marketing assistance and providing customer service.

ModernHD will not rent, sell, or share personal information about you with nonaffiliated parties except as specified in this Privacy Policy to provide products or services you have requested or when ModernHD has your permission. It may be necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of ModernHD's Terms of Use, as specified in this Privacy Policy or as otherwise required by law. In some cases, ModernHD may choose to buy or sell assets. In these types of transactions, customer information is typically one of the business assets that is transferred. ModernHD will transfer information about you if ModernHD is acquired by or merged with another company. In this event, ModernHD will notify you by email or by putting a prominent notice on the ModernHD web site before information about you is transferred and becomes subject to a different privacy policy.

As part of the buying and selling process, you may obtain another ModernHD user's email address, shipping address and/or other information. Pursuant to ModernHD's Terms of Use, you have a limited license to use this information. This information should only be used for ModernHD-related communications or for ModernHD-facilitated transactions. ModernHD has not granted you a license to use the information for unsolicited commercial messages. Without limiting the foregoing, without express consent from the user, you are not licensed to add any ModernHD user to your email or physical mail list.

Without limiting the above, in an effort to respect your privacy and ModernHD's ability to keep the community free from bad actors, ModernHD will not otherwise disclose your personal information to law enforcement, other government officials, or other third parties without a subpoena, court order, legal process, or substantially similar legal procedure, except when ModernHD believes in good faith that the disclosure of information is necessary to protect ModernHD's rights, prevent imminent physical harm or financial loss, or to report suspected illegal activity.

Forums / Chat Rooms / Comments

If you use a forum or chat room on this site, you should be aware that any personally identifiable information you submit there can be read, collected, or used by others or could be used to send you unsolicited messages. ModernHD is not responsible for the personally identifiable information you choose to submit in these forums.

Third Parties

Except as otherwise expressly included in this Privacy Policy, this document addresses only the use and disclosure of information ModernHD collects from you. If you disclose your information to others, whether they are buyers or sellers on ModernHD or throughout the internet, different rules may apply to their use or disclosure of the information you disclose to them. ModernHD does not control the privacy policies of third parties, and you are subject to the privacy policies of those third parties where applicable. ModernHD is not responsible for the privacy or security practices of other websites on the Internet, even those linked to or from the ModernHD site. ModernHD encourages you to ask questions before you disclose your personal information to others.

Editing and Deleting Account Information

You can change your ModernHD Account Information (except your username), at any time. ModernHD may send you certain communications relating to the ModernHD service, such as service-related announcements and administrative messages that are considered part of your ModernHD account. You can delete your ModernHD account by emailing contactus@modernhd.com. Please note that your identification, billing and contact information may remain in ModernHD's records for some period.

ModernHD limits access to personal information about you to employees who ModernHD believes reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs. Your ModernHD Account Information is password-protected.

If your personally identifiable information changes you may correct or update it by making the change on Your ModernHD Page. You may delete or deactivate your account by emailing Customer Support at contactus@modernhd.com or by postal mail at the contact information listed below. ModernHD will respond to your request within 10-20 business days.

Security

The security of your personal information is important to us. Your ModernHD account information is protected by a password for your privacy and security. You need to work to protect against unauthorized access to your password and to your computer by signing off once you have finished using a shared computer. ModernHD follows generally accepted industry standards to protect the personal information submitted to us, both during transmission and once ModernHD receives it. No method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while ModernHD strives to use commercially acceptable means to protect your personal information, ModernHD cannot guarantee its absolute security. If you have any questions about security on ModernHD's Web site, you can email ModernHD at contactus@modernhd.com.

Changes to this Privacy Policy

If the privacy policy is changed, ModernHD will post changes so that you are aware of those changes. ModernHD reserves the right to modify this privacy statement at any time, so please review it frequently. If ModernHD makes material changes to this policy you will be notified here, by email, or other places ModernHD deems appropriate.